MOBILE Articles
Global enriches the Survivor experience
MOBILETVWEBA new feature on the show’s video app allows users to participate in social chatter and themed content.
Canada’s Smartest Person to quiz in real-time
MOBILETVWEBViewers will be able to test their smarts through social media in the lead-up to the March 18 premiere, and play along with the show challenges during the broadcast.
Canadians fly high at International Digital Emmys
INTERACTIVEMOBILETVWEBFour Canadian projects are nominated across three categories, including Secret Location’s Endgame Interactive: Facebook Episode and the NFB and Arte France’s Bar Code.
AToMiC: Canadian web series Guidestones targets online and mobile users, and brand marketers
INTERACTIVEMOBILETVWEB3 o’clock.tv’s Jay Ferguson tells Playback Daily how product integration is a big part of solving the monetization puzzle for web dramas.
CBC launches digital music service
MOBILETVWEBThe CBC Music platform features radio stations, genre-based music communities and radio streams, and is available online and through the iTunes app store for iPad, iPhone and iTouch.
Nelvana expands with digital releases
INTERACTIVEMOBILETVWEBThe kids entertainment production company is this year launching new apps, webisodes and eBooks featuring its popular brands Franklin the Turtle, Max and Ruby and Scaredy Squirrel.
CTV gives a Smash preview
INTERACTIVEMOBILETVWEBIn a strategy to grab audience eyeballs and create buzz, viewers will be given a multi-platform preview of the new musical drama’s pilot episode during Super Bowl weekend, ahead of the show’s premiere on Feb. 6.
Ad Week Q&A with Geneva Films’ James Stewart
FILMMOBILETVAhead of his Ad Week presentation, the director and producer talks about 3D, the London Olympics and going glasses-free.
CBC, Google and YouTube among Canada’s most influential brands: survey
INTERACTIVEMOBILEWEBMedia and technology brands like Apple and Facebook were also amongst the top 10, with Canadians naming Microsoft as the most influential.
Deloitte’s 2012 media and tech predictions
INTERACTIVEMOBILETVWEBEarlier this week in Toronto, the research company released its forecasts in areas of technology, media and telecommunications.
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Photos
CFC Reflect Gala 2012 - Gabrielle Miller at the CFC Gala